Monday February 4th, 2019
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Corporate events
The success of an event lies in the content it delivers and also in the quality of the logistics organisation of the location where it takes place. Although each event is unique, the venue is one of...
Corporate events
Thursday December 20th, 2018
Participating in a company seminar is not only an excuse for having a few drinks with your colleagues and having a few nibbles in an environment away from the daily activities of your office… these...
Customer Loyalty
Tuesday November 27th, 2018
More effective than a sales pitch, what really wins over today is the recommendation of a company by its customers. They are your best influencers: when their recommendations are beneficial, they...
Customer Loyalty
Friday October 26th, 2018
A loyalty strategy first consists of knowing your customer, and then engaging in a dialogue with them, and finally winning their trust so that they are a stakeholder in the business. At a time when...
Wednesday September 19th, 2018
In 20 years of existence, Stade de France has hosted the most important international events. Everyone remembers the 1998 World Cup, the concerts of Johnny Hallyday and more recently, Euro 2016. 20...
Tuesday September 4th, 2018
On the eve of this final of the TOP14, Isabelle and Carine roam around the behind-the-scenes areas of Stade de France dressed in tee-shirts that arouse curiosity. The...
Customer Loyalty
Tuesday August 21st, 2018
Going from transactional marketing to conversational marketing can truly "revolutionise" relationships with your customers. In this article, we will tell you why and advise you of the procedure to...
Customer Loyalty
Wednesday July 18th, 2018
In ever more competitive markets, having an advanced customer loyalty programme is similar to a real "lethal weapon" allowing you to distinguish yourself from the competition, while exceeding the...
Public relations
Monday May 28th, 2018
The supply of flowers, a subject which can be tricky
It is not so easy to combine the beauty of the bouquets, quantity and societal responsibility. In France, 85% of the flowers that are sold are...
