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Interview d'Yves Sassi, président du CLUB DE LA FRANCHISE
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18 November 2019

Why choose Stade de France for your seminars or conventions? Our customers tell you everything!

Stade de France is an unmissable place for corporate events in Paris. With its strengths, it seduces many companies who bring their teams together there, their clients or their business relations. They tell us about what motivated their choice.

All the French know Stade de France and its 80,000 seats. This arena lives at the rhythm of the great sporting and musical events that are organised but not only that… in these impressive stands hide top-end reception areas that host corporate events including major exhibitions or forums, seminars, as well as festive evenings or annual conventions. It is also a sought-after place for original team building activities. Our customers, the best ambassadors of Stade de France, tell you why they chose this exceptional place for their event and what memories they have of it!

To mark the occasion

Inviting your guests to Stade de France is the assurance of offering them an atypical, friendly, surprising and mythical event. These are the words which are most spoken by guests. Stade de France creates shared memories, anchoring this time in the participants’ memories. For Karima Ben Mokthar, Assistant to the Financial Director of Vente-Privée, "Everyone left with stars in their eyes. Our seminar had an enormous impact on all the employees".

To create the link

Strolling across the pitch at Stade de France, visiting the changing rooms of the winners of the ‘98 World Cup or going through the corridor walked along by the greatest rock singers before going up on stage naturally rekindle memories and emotions. The area creates the event and facilitates the link, closeness and conviviality between the participants. Yves Sassi, Chairman of the Club de la Franchise who usually organises its meetings, has seen its members triple thanks to the attractiveness of the location. For him: “Stade de France is mythical, it is an unmissable place”.

To differentiate themselves

The 24 flexible reception rooms that Stade de France offers allow us to imagine unexpected concepts according to the customers’ objectives. Hilti has opted for atypical spaces such as the Box Bar, the alcoves of the corridor behind the boxes and a box with a view overlooking the mythical pitch for meeting its future talent and organising its job-dating. As evidenced by Sandrine Nourry, school relations recruitment manager at Hilti, "We differentiated ourselves by proposing unique and original recruitment activities in unusual and convivial places"

For flawless organisation

With more than 120 corporate events organised every year and its experience of more than 20 years as a location for reception events, Stade de France supports all companies wishing to organise their communication activity. For Yves Sassi, "There is genuine know-how here." I didn’t even realise that so much organisation had been put in place, as everything was so simple". As for Ikos, it appreciated the responsiveness of the sales teams: “They adapted perfectly to the wishes we expressed”. For Joanna Marchal, executive assistant for Crédit Agricole in the Ile de France region, it was the packaged offer that won the day: Everything is turnkey. You can rely on the teams at Stade de France, like you could with an events agency”.

These testimonies, that you can find in full here, reflect the different strengths of this out-of-the-ordinary place. It is all the more impacting and relevant to make this choice in corporate events because Stade de France shares common values with those of companies such as team spirit, cohesion, excellence or surpassing yourself. Please don’t hesitate to contact us to discover the event spaces at Stade de France and imagine the event that looks like you with us.

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